Business Generation Executive (Managed IT services)

We are now looking to recruit new members to join our Sofia office as Business Generation Executive (Managed IT services). 
The primary objectives of the role is to ensure that the company maximises all opportunities to nurture Managed IT services leads through to Marketing Qualified Lead (MQL) status and Sales Qualified lead (SQL) status and contribute to the delivery of sales growth and annual sales targets. The Business Generation Executive should deliver demonstrable results while driving and adapting the lead nurture process in line with the Managed IT services go-to-market strategy and supporting all demand generation activities.


 Nurture leads and qualify marketing opportunities to MQL and SQL status by engaging with customers to generate and establish a clear view of customer pain and desire for further engagement around the company’s Managed IT services. 
 Follow the lead scoring process put in place to track and record the status of leads in the marketing/sales funnel
 Own the IT services lead tracker and keep it up to date including recording all contact made and next steps
 Understand, leverage and articulate the Managed IT services discovery questions and value-propositions in day-to-day activities
 Build good relationships with marketing and sales teams and brief sales on SQLs delivered on a regular basis
 Provide weekly updates on Form Fills, MQLs and SQLs to Customer Marketing Manager
 Liaise with the Marketing team on development and implementation of demand generation campaigns and provide feedback from conversations with leads, to build into future plans
 Liaise with Sales team to assist and support account management activities
 Explain and demonstrate the benefits of the range of the company IT services to potential new customers and attend regular solution/product training to keep up to date on latest offerings and trends in the market
 Assess customer’s needs and present options to optimise their business performance promoting the value of the company’s IT services and on-going support. 
 Create appointments where appropriate working with IT Services sales team.
 Liaise with all team members to ensure accurate transmission of data regarding new opportunities.
 Engage in strategic projects/transformation projects for the Business Unit on an ad hoc basis
 Accurately record all contact notes on an ongoing basis 
 Personally collaborate and communicate with other teams and departments to build mutually beneficial partnerships. 
 Attend and participate in Marketing and Sales team meetings as required.


 Demonstrable experience of successful and proven track record in qualifying opportunities and nurturing leads
 Experience in working in a B2B sales role for an IT services or software company. 
 Technically proficient – able to talk to IT in a technical way; probe and delve in to their infrastructure and discuss their IT challenges in order to position the relevant services
 Significant experience working with and supporting sales and marketing teams
 Comfortable talking to and building relationships with potential clients at all levels, including C suite
 Excellent telephone manner and negotiation skills at all levels 
 Team player
 Self-motivated
 Full command of up-to-date office and communication applications
 Excellent written and verbal communication skills
 Able to demonstrate a pro-active approach to lead and demand generation
 Excellent English, both written and spoken

 High impact personality
 Strong desire to succeed; results driven
 Positive and up-beat manner
 Open, friendly and an ability to work with all types of personalities

Job Benefits

Work in an international environment with young and dynamic team;
Competitive salary, with the added benefit of Medical Insurance after the third month;

Please send us your CV in English. Please note we only contact candidates we would like to invite for an interview.

Apply now

Position: Business Generation Executive (Managed IT services)

Thank you for submitting your application. We will contact you shortly!

Employment Type
Full time
Beginning of employment
Duration of employment
Permanent employment
Working Hours
Monday to Friday; 10 am - 7pm
Date posted
May 8, 2019
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